Betrothed.com

Proposal for design and build of website

Contents:

Introduction

Betrothed.com is a web site that aims to provide a fully comprehensive on-line wedding service. It will operate as a one-stop shop for anyone planning a wedding. Hoop's main service will be the production and maintenance of a wedding album.

Aims of the site

• A simple to navigate site
• A wide range of products that are easily searchable

1. To sell our wedding album service by providing:

• A High quality end product
• A range of product options
• Providing a high level security on the personal wedding pages

Target Audience

The site design and content must take into consideration that we want betrothed.com to be as inclusive as possible. This includes:

• Men and women who are getting married or are already married.
• People who are not married (officially) but may want to celebrate their commitment to each other
• People who are from any faith or religion
• Wedding guests visiting the site

The one stop shop searchable databases need to be built plus wedding chat threads. The wedding pages will need to offer pressed CD ROMs, e-mail list and messaging options, animation, passwords and security.

Site Design

General Design Considerations

Introduction page

Home Page

Clean and uncluttered looking home page with links to other parts of the site. Links include:

• Wedding directory
• Wedding album
• Free engagement and wedding invite site.
• Wedding suite - check into the chat room/discussion groups
• Honeymoons
• Horoscopes
• Wedding Lists
• Books
• Useful Links

Wedding directory

A searchable db like the one used on Bloomsbury, where client details can be retrieved in a stylish format. Topics include:

• Accessories
• Beauty
• Cakes
• Entertainment
• Fabrics
• Bridal dresses - £49 contact details (including e-mail and www address)

• Jewellery
• Wedding Lists
• Hair
• Menswear
• Miscellaneous
• Mother of the Bride
• Photography
• Stationery
• Wedding venues
• Holidays/honeymoon

Wedding album

Betrothed.com offers a unique service customising a wedding album for newly weds. Three different packages will be offered including writing CD ROMs. This area needs to be protected with a password chosen by the bride or groom, and the information needs to be easy to retrieve for guesets visiting a wedding album. Each wedding site needs to be personalised and automated to show the name of the bride and groom.

Free engagement and wedding invite site

This area must be as simple as possible and automated. The idea is to encourage newly engaged couples to announce their engagement and then come back to use the invitation aspect of the site; and get used to the idea that any on-line wedding shopping they will do will be dne from betrothed. Ideally they would also come back for the wedding album service too. People would choose two options:

• Announce your engagement
• Send your wedding invites

Both of these announcements will be on a single announcement "card", perhaps with a choice of up to 5 different card designs. Announcements will be kept for at least one year.

Wedding suite - check into the chat room/discussion groups

Discussion groups should be set up for:

• Brides only
• Grooms only
• And a trouble shooting group for anyone planning a wedding

Honeymoons

A page about recent competitions or special offers on honeymoons, leading to the wedding directory honeymoon section, so that the customer can easily view queries for honeymoons.

Horoscopes

A page on horoscopes and links to good horoscope sites.

Wedding Lists

A page on wedding lists, and logos and contact details of companies doing them.

Books

Useful books for weddings, Amazon books and Bloomsbury titles

Useful Links